Customer satisfaction metrics are data points veterinary practices can use to evaluate how well their after-hours services meet client expectations. These metrics measure everything from ease of access and responsiveness…
Sophorn ChhayMay 13, 2025
Growth marketing within veterinary practices has evolved into a strategic approach that demands continual learning, flexibility, and data-backed decision-making. Often associated with agile marketing and experimentation, growth marketing is most…
Sophorn ChhayMay 6, 2025
Veterinary websites must evolve to meet modern expectations and user behaviors. With over 60% of all web traffic now coming from mobile devices such as smartphones and tablets, having a…
Sophorn ChhayMay 1, 2025
Navigating the New Age of Veterinary Client Loyalty In today’s evolving marketing landscape, traditional advertising approaches have become increasingly less effective in cultivating enduring client relationships. For veterinary practices, this…
Sophorn ChhayApril 29, 2025
Today’s pet owners overwhelmingly turn to the internet when seeking veterinary care. In fact, 98% of consumers use the internet to find information about local businesses. For veterinarians, this means…
Sophorn ChhayApril 24, 2025
Pet insurance is rapidly gaining traction as a valuable tool in veterinary medicine, yet only around 3–4% of North American pets are insured as of 2023 (naphia.org). This low adoption…
Sophorn ChhayApril 22, 2025
For today's veterinary practice, every second counts. Yet, too often, veterinarians are forced to spend critical time during appointments searching for the latest information, consulting reference materials, or verifying treatment…
Sophorn ChhayApril 17, 2025
Client communications management isn’t just about sending reminders or routine emails. For veterinary practices, it's a cornerstone of the overall client experience and plays a vital role in improving patient…
Sophorn ChhayApril 15, 2025
Even a few years ago, clients began showing a strong preference for immediate support. Today, with skyrocketing expectations and rapid advancements in digital communication, 24/7 service is evolving into a…
Sophorn ChhayApril 10, 2025
“Ugh, not this ad again!” We've all experienced that reaction when faced with repetitive ads, and your veterinary clients feel the same. Constantly encountering the same advertisements doesn't just irritate…
Sophorn ChhayApril 8, 2025
Pet Holidays and Seasonal Moments – More Than Just Dates on the Calendar Seasonal moments go far beyond the usual retail holidays like Black Friday or Valentine’s Day. Think National…
Sophorn ChhayApril 3, 2025
